Google is gradually introducing a new method for delivering targeted ads in Chrome that aims to bypass the controversy surrounding cookies by using browsing history instead. This…
Google is gradually introducing a new method for delivering targeted ads in Chrome that aims to bypass the controversy surrounding cookies by using browsing history instead. This…
Isn’t this client-side solution for analyzing the history and coming up with ad topics for sites better in your scenario than the server-side solutions currently in use though? A government would have a much harder time trying to get access to the data when it’s on each individual’s device, rather than a profile created through an online ad service.