Starbucks’ CEO is out. Chipotle’s Brian Niccol is taking over | CNN Business
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Starbucks CEO Laxman Narasimhan is stepping down immediately after just a year in the role, the company announced Tuesday.

The struggling coffee chain has tapped Chipotle CEO Brian Niccol to be its new chairman and CEO, effective September 9. Starbucks’ stock soared more than 13% in premarket trading, while Chipotle’s dipped 8%.

Niccol has been leading the Mexican-inspired food chain since 2018, with Starbucks saying he has set “new standards in the industry and driven significant growth and value creation,” pointing to its revenue growing nearly 800% during his tenure.

  • pdxfed@lemmy.world
    219·
    3 months ago

    Website? Negative ghost rider.

    You’re looking for the place with the small self-serve sauces, jalapeños and pickled carrots &onions. Never tablecloths. Strip mall locations only if located in the US Southwest. Wheels +3 to menu, -1 cost modifiers. +5 to taste if Latinx customers eat there.

    • sunzu2@thebrainbin.org
      82·
      3 months ago

      +5 to taste if Latinx customers eat there.

      I wonder how the latinos feel about this one lol

      • Catoblepas@lemmy.blahaj.zone
        3·
        3 months ago

        I live in the southwest US and see a lot of events and organizations use Latinx. If it was only local government using it without community input or something you might have a point, but it’s kinda weird to act like Latino run organizations somehow don’t know their own opinions. Some organizations even use both Latino and Latinx depending on if they’re speaking in Spanish or English, and somehow I feel like you’re not ready for Latine.

      • DragonTypeWyvern@midwest.social
        44·
        3 months ago

        As long as the latinas don’t mind

        Just FYI, it was Latinos that were behind the term.

        Gringos don’t care, because they don’t speak Spanish.

    • ColeSloth@discuss.tchncs.de
      61·
      3 months ago

      Spanish is a completely gendered language. None of them want or use the term Latinx, and they think people trying to use it are morons. The X in Latinx can’t even be conjugated in Spanish. The only ones trying to make Latinx a “thing” are Caucasians from the US.

      • pdxfed@lemmy.world
        21·
        3 months ago

        I work with a bunch of people who are Latinx who prefer it and think those who don’t use it are dinosaurs. Almost like people have different preferences.