• lightnsfw@reddthat.com
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    9 months ago

    But they don’t need the super bowl for that. She could go outside wearing a Biden t-shirt and it’d be plastered all over everyone’s screens in 20 minutes. Going to the effort of rigging the Superbowl to get Taylor Swift in front of people is just unnecessary. The work is already done for you.

    • beardown@lemm.ee
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      9 months ago

      The people you’re trying to reach are the people who would never hear about her wearing a shirt like that.

      You need uneducated swing voters in swing states. Aka, people who perpetually have their head in the sand. Using the Super Bowl is one of the only ways to reach those people and is one of the only remaining artifacts of the monoculture

      • lightnsfw@reddthat.com
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        9 months ago

        Why would they give a shit about Taylor Swift’s opinion if they’re not already aware of her?

        • beardown@lemm.ee
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          9 months ago

          Why do people currently give a shit about Taylor Swift’s opinion if they used to be unaware of her?

          The goal is the spread her influence and encourage more Americans to follow her. Particularly women, who are more likely to support Swift and Democrats anyway

          I don’t think any of this, if true, is bad btw. It’s how “free and fair” elections have always worked in the United States, or at least for the past 60 years. And it’s worth it if it means Trump does not win

          Doesn’t mean we should pretend that our government doesn’t regularly do things like this though

          https://en.m.wikipedia.org/wiki/COINTELPRO

          • lightnsfw@reddthat.com
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            9 months ago

            Why do people currently give a shit about Taylor Swift’s opinion if they used to be unaware of her?

            Because they’re morons? She’s a manufactured celebrity. Her (or any other celebrity) opinion on politics should mean nothing to anyone.